Comparing CreateSpace and Lulu for Self-Published Authors

Both CreateSpace and Lulu are renowned platforms for self-published authors to transform their work into physical and digital books. They each offer unique benefits and cater to varying needs, depending on an author's goals and preferences. This article will elucidate the key differences and similarities between the two, offering a comprehensive guide to help authors make an informed decision.

Publishing Focus and Distribution

CreateSpace is primarily focused on getting paperback books into the Amazon Bookstore. It provides a streamlined and user-friendly process for authors to upload, format, and publish their books. Amazon's extensive reach means that books published through CreateSpace are often more visible to potential readers, offering a wider audience.

In contrast, Lulu's distribution network extends beyond Amazon, covering a range of print book retailers. Lulu also supports the creation of hardcover editions, in addition to offering paperback options. Moreover, Lulu assists authors in converting their print books into eBook format, making it easier to reach a broader audience.

Pricing and Royalties

CreateSpace's pricing structure for print costs and royalty share is more favorable for individual authors, especially for books with color interior. This cost-effectiveness is a significant advantage for authors seeking to maximize their earnings. For instance, the print costs forCreateSpace are considerably lower compared to Lulu, and the royalty share is higher for authors, making it a more appealing option for budget-conscious publish.

However, it's important to note that Lulu's pricing and royalty structure can be more competitive when considering eBooks and hardcover options. Authors should carefully evaluate the overall benefits and financial considerations before choosing a platform.

Formatting and Acceptance

Lulu's formatting guidelines are more stringent compared to CreateSpace. This means that authors must familiarize themselves with the specific requirements to ensure their work is accepted. The stricter guidelines can also lead to a longer waiting period for acceptance, and there is a higher likelihood of rejection due to formatting issues. Conversely, CreateSpace has a more forgiving acceptance process, making it easier for authors to get their books published quickly.

Despite its strict guidelines, Lulu offers a competitive advantage by distributing books to the iBookstore, which can be less competitive compared to the extensive Kindle bookstore. This can provide authors with a more niche and potentially less crowded audience, which can be advantageous for certain genres and topics.

Customer Support and User Experience

Customer support is a critical factor when choosing a platform for book publishing. CreateSpace has earned a reputation for exceptional customer service. Many authors report immediate responses and clear explanations through phone calls, making the process less confusing and more user-friendly. In contrast, some authors have reported difficulties in reaching live representatives with Lulu, which can be frustrating for those in need of support.

Despite some perceived drawbacks in the user experience, both platforms offer free publishing tools and different paid packages for additional services such as editing, formatting, cover design, and marketing.

Conclusion and Recommendation

When deciding between CreateSpace and Lulu, authors should consider their specific needs and goals. CreateSpace is an excellent choice for those focused on paperback books in the Amazon bookstore and seeking lower print costs and higher royalties. Its user-friendly interface and strong customer support make it a reliable option for first-time publishers.

Lulu, on the other hand, is ideal for authors who want to publish in a wider range of formats, including hardcovers, and need assistance converting print books into eBooks. However, authors should be prepared to navigate more stringent formatting guidelines and potential delays in the publication process.

Ultimately, the best choice depends on the author's priorities. Conduct thorough research and consider seeking advice from experienced authors or professionals to make the most informed decision.